Trade Marketing Specialist (Cebu)

Mandaue, Cebu
Posted more than 30 days ago
Logo PRIFOOD CORPORATION
Company:
PRIFOOD CORPORATION
Company Description:
Prifood is continuously expanding its machine lines and product lines with its network of top quality machine suppliers and strong Research and Development team, to be able to provide its consumers the highest quality products at the best value. Prifood believes that the only way to sustain a brand is through the quality of its products. This is why it gives strict importance to every detail of a product that can affect a consumer’s experience. Prifood also strongly believes in continuous innovation to provide the ever changing needs of the consumers because as the market evolves and the Philippine economy grows, so will the taste preferences of the consumers.
Contract Type:
Contract
Experience Required:
1 year
Education Level:
Bachelor’s Degree
Gender:
Any
Number of vacancies:
1

Job Description

Develop a trade marketing plan for existing and new products, including promotions, sampling, and merchandising standards.
Oversee implementation of trade marketing campaigns, coordinating with other departments and third parties.
Evaluate activity effectiveness and present post-activation reports with recommendations.
Ensure approved merchandising planograms/layouts are implemented.
Provide feedback on new product launches to brand marketing and management.
Collect and disseminate best practices for profitable trade marketing activities.
Align trade marketing strategies with sales objectives and revenue targets.
Conduct competitor research on pricing, in-store activities, and market share.
Coordinate with graphic artists and agencies for marketing material design and production.
Control and monitor the budget, ensuring expenses stay within approved limits.

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