Marketing Manager / Project Manager

Job Overview:

Madimack is looking for a Product Marketing Manager to support the business in bringing products to market. This role will have a hard-line report to the Global Marketing Manager and a dotted-line report to the Global Product Manager, ensuring alignment between marketing strategies and product development.

The ideal candidate is a strategic thinker with a strong background in product marketing, particularly within consumer goods, trade tools, or white goods. This role requires a hands-on approach, working cross-functionally with product development, sales, and marketing teams to ensure successful product positioning, adoption, and performance in the market.

Key Responsibilities:

Go-to-Market Strategy – Develop and execute strategies for both new product launches and core product management.

Product Positioning & Messaging – Define value propositions, key USPs, and market fit to create compelling messaging and marketing materials.

Market & Competitive Research – Lead research initiatives to understand customer needs, industry trends, and competitive landscapes.

Channel & Sales Support – Collaborate with trade and retail partners to optimise product success through effective sales enablement tools.

Marketing Content & Execution – Work with creative, digital, and media teams to develop impactful product campaigns and ensure consistency across channels.

Product Presentations – Provide internal teams and partners with clear, structured product training and support.

Project & Budget Management – Oversee multiple concurrent projects, ensuring execution on time and within budget.

Performance Monitoring & Optimisation – Track product performance and market engagement, using data-driven insights to refine strategies.
Process Innovation – Challenge conventional marketing processes and introduce new, innovative approaches to drive customer engagement.

Key Skills & Qualifications:

Proven experience in product marketing within consumer goods, trade tools, or white goods industries.

Exceptional communication skills – both written and verbal – with the ability to engage effectively with trade and retail customers.

Deep understanding of market needs, customer priorities, and competitive positioning.

Strong B2B marketing experience, including product management and positioning in highly competitive markets.

Expertise in packaging, pricing strategy, and market segmentation.
Experience in identifying and leveraging product USPs to maximize market impact. Ability to present effectively on product development and enhancement to both
internal teams and external partners.

Strong knowledge of retail and trade distribution channels.

Experience in briefing and coordinating internal teams (creative, search marketing, database marketing, media, etc.) on product marketing initiatives.

Attention to detail in inspecting marketing channels and ensuring content accuracy.

Project management expertise – ability to manage multiple initiatives while meeting deadlines and budget requirements.

Creative and self-motivated, with a passion for driving product success in the market. Bachelor’s degree in Marketing, Business, or a related field.
Willingness to be based in Madimack’s Manila office.

Why Join Madimack?

Be part of a company with an innovative product pipeline and a strong market reputation.

Opportunity to make a real impact by challenging conventional processes and bringing fresh ideas.

Work in a collaborative and forward-thinking environment with exciting career growth opportunities.

Competitive salary and benefits package.
If you’re a strategic, results-driven, and creative product marketer, we’d love to hear from you. Apply now and be part of Madimack’s exciting journey!