Marketing Manager (Advertising Industry) - Makati - Direct Hire -

URGENT ! ! ! DIRECT HIRE ! ! !

1. Advertising Strategy Development:
- Develop and implement comprehensive advertising strategies that align with the company’s overall marketing goals and objectives.
- Identify target audiences and determine the most effective advertising channels and tactics to reach them.

2. Campaign Planning and Execution:
- Plan, coordinate, and execute multi-channel advertising campaigns, including digital, print, broadcast, and outdoor media.
- Oversee the creation of advertising content, including copy, graphics, videos, and other creative assets.

3. Budget Management:
- Develop and manage the advertising budget, ensuring efficient allocation of resources to maximize ROI.
- Monitor campaign spending and adjust budgets as necessary to stay within financial targets.

4. Performance Tracking and Analysis:
- Monitor and analyze the performance of advertising campaigns using various metrics and analytics tools.
- Provide regular reports on campaign performance, insights, and recommendations for optimization.

5. Collaboration and Coordination:
- Work closely with the sales, product development, and creative teams to ensure cohesive and effective advertising strategies.
- Coordinate with external agencies, media partners, and vendors to ensure high-quality and timely execution of campaigns.

6. Market Research and Competitive Analysis:
- Conduct market research to stay informed about industry trends, customer preferences, and competitor activities.
- Use research findings to refine advertising strategies and identify new opportunities for growth.

7. Brand Management:
- Ensure consistent brand messaging and visual identity across all advertising materials and channels.
- Develop and maintain brand guidelines to ensure brand integrity.

8. Innovation and Creativity:
- Stay updated with the latest advertising trends, technologies, and best practices.
- Continuously explore and implement innovative advertising techniques to enhance campaign effectiveness.

Minimum Qualification Standards
- Bachelor’s degree in Marketing, Advertising, Communications, or a related field.
- Minimum of 5 years of experience in advertising, marketing, or a related role.
- Proven track record of developing and executing successful advertising campaigns.
- Strong understanding of various advertising channels and tools, including digital, print, and broadcast media.
- Excellent analytical skills and the ability to interpret data to make informed decisions.
- Exceptional communication, presentation, and project management skills.
- Creative thinker with strong problem-solving abilities.
- Proficiency in advertising software and tools, including Google Ads, Facebook Ads, and analytics platforms.
- Ability to work independently and collaboratively in a fast-paced environment.
- Experience in Advertising Industry is a plus.

Knowledge competencies
• Attention to detail and accuracy in data entry.
• Strong organizational and time-management skills.
• Excellent communication and interpersonal skills.
• Ability to work collaboratively in a team environment.
• Excellent communication and interpersonal skills.
• Ability to work collaboratively in a team environment.
• Daily Task Reporting
• Database and Recordkeeping

Employee Benefits:

HMO - Medicard
Life Insurance
Retirement Plan
Yearly salary Increase.
Year End Bonus
Birthday Allowance
Newly Wedding Benefits - 10,000.00
Referral Program - earn up to 3500.00 per referral.
Daily breakfast
Anytime Fitness - Upon Regularization
Bereavement leaves w/ Financial Assistance
Service Incentive Leave - 12 days VL and 12 days SL (25% convertible as cash yearly)
Trainings
Friday Night Bonding
Quarterly Company Events
13th month
Ambassador Awards and other Employee Recognition
Team Bonding

AGE RANGE: 31-40years old
SALARY RANGE: 50k-70k

*bap