Digital Marketing Associate (Paid Social)
Quezon City, National Capital Region
Posted more than 30 days ago
- Company:
- Affinity Express Philippines Inc
- Company Description:
- Affinity Express Philippines, Inc. (AEPI), is a member of the Ayala Group through Ayala Corporation's subsidiary Livelt Investments. Under the brand name AffinityX, we are the leading white-label creative and marketing services partner for companies that help small and medium-sized businesses (SMBs) build stronger businesses and brands. Our clients range from local media companies, retailers, ad agencies, and networks to SMB aggregators. Our solutions target companies with large bases of SMB customers who demand rapid, quality work at high scale. Our deep investment in our cloud platform, process automation, proprietary methodologies, and global network of creative talent has resulted in a highly scalable business model well-positioned for accelerated growth. We encourage a decentralized and entrepreneurial culture that rewards teamwork, continuous improvement, innovation, and a results-oriented attitude. Our success is directly attributable to the team's knowledge, experience, and motivation, its in-depth understanding of best-in-class technologies, and a culture that encourages undertaking initiatives leading to client satisfaction, expanded contracts, and new opportunities.
- Contract Type:
- Full Time
- Experience Required:
- 2 years
- Education Level:
- Bachelor’s Degree
- Gender:
- Any
- Number of vacancies:
- 1
Job Description
Ready for your next big career move? AffinityX, a member of the Ayala Group of Companies, is looking for candidates with the following skills and experience for this role. If you think you are a suitable match, we’re looking forward to meeting you!
Your Role:
The job holder reports to the team leader, and is responsible for building digital advertising programmatic campaigns proposals/media plans, and providing support to our clients and our production teams including setting up, administering of campaigns, handling new advertisers and new technologies, creating reports, as well as troubleshooting issues.
What’s in it for you?
Our company values and encourages the pursuit of excellence. You'll be part of a team that constantly pushes boundaries, embraces innovation, and strives for continuous improvement.
Join a team where collaboration is key, and you'll work alongside colleagues who are supportive, honest, and respectful. This creates an atmosphere that fosters personal and professional growth.
We believe in being a good company, acting with fairness, integrity, and trustworthiness in all that we do. You'll be part of an organization that upholds high ethical standards and operates with a strong sense of responsibility.
What you will do?
Set up and review campaign creative in accordance to client standards/service level agreement against the acceptable formats in Basis/CDSP, Simpli.fi, DFP, and FBBM.
Manage high volume of digital campaigns and ensure accuracy and fulfilment of display, mobile, video, and social media campaigns in a very timely manner.
Optimize and talk through metrics such as CTR, Impressions Won, etc., and give recommendations to make sure KPIs are met
Prepare weekly and monthly report analysis for the client.
Manage and Optimize campaigns using Basis/CDSP, Simplifi and FBBM.
Ensure that RFP and campaign build outputs complies with DSPs, FBBM, and Google policies, and best practices.
Evaluate post-campaign metrics, history and optimization log, and recommend budget, tactics, etc for the renewal campaign.
Join our team, and enjoy these benefits:
Access to Ayala perks and benefits
Hybrid work set-up and provided with complete work tools
Internet Allowance
Healthcare Insurance (HMO) coverage on day 1
Access to mental health and wellness program
Life and Accident Insurance on day 1
Convertible leave credits
Qualifications:
Bachelor’s degree holder with minimum 1-year experience
Experience in managing various digital advertising campaigns using DSP platforms and/or FBBM
Experience on the following: Google Ads Manager (GAM), DV360, The Trade Desk, Simpli.fi, BasisDSP, Facebook Ads Manager
Strong communication skills
Willing to work on a night shift schedule and a hybrid work setup
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