Market Research Analyst
Parañaque, National Capital Region
Posted today
- Company:
- Dempsey Resource Management , Inc.
- Company Description:
- We are an executive search company engaged in sourcing and referral of professionals in various fields. We do assist our client companies in the sourcing of competent and qualified candidates to fill up various job positions in their organization for direct hiring.
- Contract Type:
- Full Time
- Experience Required:
- 3 to 4 years
- Education Level:
- Bachelor’s Degree
- Number of vacancies:
- 1
Job Description
• Competitive Landscape Analysis:
• Prior to brand onboarding considerations, conduct a thorough market research on existing brands to understand market saturation, consumer preference, ideal price, channels of distribution and competitive dynamics.
• Analyze competitor market share and identify potential competitive advantages.
• Provide insights on competitor strengths and weaknesses across all sales channels.
• Sales Trend Analysis:
• Analyze sales data to identify trends in product performance across different retail and foodservice accounts.
• Identify seasonal fluctuations and other factors affecting sales.
• Provide insights into the effectiveness of past sales and promotional activities.
• Data Analysis and Reporting:
• Collect and analyze market data from various sources, including industry reports, trade publications, and online databases.
• Prepare reports and presentations to communicate research findings and recommendations to the merchandising team and management.
• Retail/Foodservice Account Management Support:
• Provide data-driven insights to support account managers in developing effective sales strategies.
• Analyze account-specific sales data and identify opportunities for growth.
• Monitor account performance and provide feedback on merchandising execution.
