Brand Manager

JOB SUMMARY:

The Brand Manager drives brand visibility, market share, and business growth through strategic marketing
initiatives. Key responsibilities include analyzing market trends, managing product launches, overseeing ecommerce and digital marketing, and coordinating in-store and print media campaigns. This role also involves
budget planning to ensure all activities align with business objectives and maintain brand consistency.
DUTIES & RESPONSIBILITIES:
• Analyze market trends, consumer preferences, and competition.
• Design market strategies to enhance brand visibility and market share.
• Prepare strategic marketing plans aligned with business objectives.
• Manage product launches from inception to execution.
• Oversee e-commerce operations and analyze performance metrics.
• Manage social media, ad campaigns, and email marketing.
• Assist in marketing planning and budget allocation.
• Coordinate in-store marketing and mall activities.
• Plan and execute marketing events.
• Coordinate print media campaigns.
QUALIFICATIONS:
• Education: Bachelor's Degree in Marketing, Business Communication, Advertising/Media, or related field.
• Experience: With at least 5+ years of experience in brand management, or related within the retail or
consumer goods industry.
• Skills:
- Proficient in Brand Development, Product Management, and Promotion.
- Skilled in inventory management, visual merchandising, and e-commerce platforms.
- Strong analytical skills for market, consumer, and competitor insights.
- Experienced with digital marketing tools, including social media, email, and ad campaigns.
- Excellent communicator with an eye for brand consistency and visual storytelling.
BUDGET FOR THE ROLE: Php40,000 - Php50,000 per month
LOCATION: 6th Floor Renaissance Tower D, Meralco Avenue, Ugong, Pasig City, 1604.
WORK SCHEDULE: Monday to Friday from 8AM to 5PM (Full On-site).
COMPANY TO BE ASSIGNED AS: Go Asia Entertainment