Google PPC Campaign Manager

We are looking for a PPC Campaign Manager to manage our global campaigns on Google Ads.

This is a central role in our company, and we are looking for a top-level advertising specialist.

Position Overview:

We are seeking a talented and experienced PPC Campaign Manager with a specialization in Google Ads to join our marketing team. The ideal candidate will be passionate about digital marketing, possess a deep understanding of Google Ads and other marketing platforms, and demonstrate a proven track record of delivering successful PPC campaigns across various industries.

Responsibilities:

· Develop, implement, and optimize PPC campaigns on Google Ads to drive targeted traffic, conversions and ROI.

· Conduct thorough keyword research, ad copy creation, and landing page optimization to maximize campaign performance.

· Monitor campaign budgets, performance metrics, and KPIs to ensure optimal performance and alignment with company goals and objectives.

· Analyze campaign data and provide actionable insights and recommendations for ongoing optimization and improvement.

· Stay up-to-date with industry trends, best practices and algorithm updates.

· Collaborate closely with cross-functional teams including design, content and analytics to coordinate integrated marketing efforts and ensure campaign success.

· Provide regular performance reports and communicate effectively with management & marketing teams to update them on campaign progress, results, and strategic recommendations.

· Proactively identify opportunities for campaign expansion, upselling, and cross-selling to drive revenue growth.

Qualifications:

· Bachelor's degree in Marketing, Advertising, Business, or a related field OR a minimum of 2 years of experience managing PPC campaigns, with a focus on Google Ads.

· Confident level of English proficiency, with excellent communication skills, both written and verbal.

· Proficiency in Google Analytics, Google Sheets and other PPC analytics platforms.

· Strong analytical skills with the ability to interpret complex data sets and derive actionable insights.

· Excellent communication skills, both written and verbal, with the ability to effectively present ideas and recommendations to management.

· Ability to multitask and manage multiple campaigns simultaneously in a fast-paced environment.

· Creative problem solver with a results-driven mindset and a passion for continuous learning.

· Knowledge of Spanish/Italian/French - an advantage.

· Experience or knowledge of Business Intelligence (BI) systems such as PowerBI - an advantage.