Visual Merchandising Manager

VISUAL MERCHANDISING MANAGER

Job Description
Key Responsibilities:
1. Develop Store Layouts and Visual Displays:
 Create, implement, and update visual merchandising plans that align with seasonal trends, sales
data, and inventory levels.
 Ensure displays are consistent with the brand's image and create an immersive, welcoming
customer experience.
 Adjust store layouts and product placements to maximize space utilization and enhance product
visibility.

2. Analyze Sales Data to Inform Merchandising Strategy:
 Review sales performance data to make strategic decisions about product placement and floor
layouts.
 Utilize consumer behavior insights to develop merchandising strategies that increase foot traffic
and conversion rates.

3. Monitor Competitor Merchandising Strategies:
 Stay up-to-date with visual merchandising trends within the retail apparel and fashion industry.
 Regularly assess the visual merchandising strategies of competing brands and provide reports on
their effectiveness.
4. Collaborate with Store Operations:
 Work closely with the Store Operations Department (SOD) to ensure smooth implementation of
visual merchandising strategies across all retail locations.
 Partner with store management teams to align operational efficiency with visual merchandising
goals.

5. Develop Signage and Promotional Materials:
 Design and oversee the creation of in-store signage, product labels, and promotional displays that
effectively communicate brand identity and product information.
 Ensure consistency in design across all store locations.
6. Implement Training Programs:
 Develop and conduct training programs for store personnel and Visual Merchandisers to ensure
they understand and maintain high visual standards.
 Provide continuous guidance to staff on effective product presentation and visual merchandising
techniques.

7. Merchandising Strategy Implementation:
 Execute and implement visual merchandising plans in line with product launches, promotions, and
seasonal changes.
 Ensure compliance with brand standards and aesthetic guidelines across all stores.
8. Humanize the Shopping Experience:
 Focus on creating a welcoming and emotionally engaging customer environment through
thoughtful product placement, lighting, and décor.
 Adapt visual strategies to make the shopping experience more personalized and human-centered.

Minimum Qualifications
 Bachelor’s degree in Visual Merchandising, Fashion Merchandising, Design, Marketing, or a
related field.
 5+ years of experience in visual merchandising within the retail fashion or apparel industry.
 Proven track record in managing multiple stores or large-format retail spaces.
 Strong sense of design and aesthetics, with an ability to translate brand identity into visual
elements.
 Proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator) and visual
merchandising tools.
 Strong communication and leadership skills, with the ability to collaborate across departments and
train staff.
 Ability to multitask and manage several projects simultaneously, often with tight deadlines.
 Onsite Work (Face-to-face ONLY)