Marketing Manager

Pasig City, National Capital Region

Posted 2 days ago

Company:: Bonavita Philippines
Company Description:: Our story starts from the humble beginnings of husband and wife, Edgardo & Teresita Cerezo. In October 2016 at a 20 sqm. condo unit rental in Cityland Shaw Tower Mandaluyong, their pure intentions partnered with vision and guidance from God helped them start a company named Ed-Jire Herbal Products" which means “To Honor God and That He Will Provide”. The company initially aimed to help improve people’s health and provide more jobs through a simple coffee product. Little did they know that their "Bona Vita Coffee 8-in-1" provided miraculous and amazing effects that changed thousands of lives all around the world. With the help of their children Jethro Cerezo - his creative mind and innovative business strategies - and Edgar Jireh Cerezo - his management skills and perseverance, they were able to turn this humble start-up company into a nationwide success. As the Company expanded, Bona Vita added new products such as BV Choco, BV Collagen, BV Grapeseed, and more on the way. Bona Vita not only aims to operate locally but soon internationally. Up to the present, Bona Vita Coffee 8-in-1 and all Bona Vita products continue to enhance people's lives with their wonderful effects on customers around the globe. And it is for this reason that people hailed it as "THE COFFEE THAT MAKES WONDERS''.
Contract Type:: Full Time
Experience Required:: 3 to 4 years
Education Level:: Bachelor’s Degree
Gender:: Female
Number of vacancies:: 1

Job Description

Key Responsibilities:

**Develop and implement comprehensive marketing strategies to build brand awareness and drive customer acquisition.

**Lead the creation of integrated marketing campaigns across multiple channels, including digital, social media, print, and events.

**Conduct market research and analysis to identify consumer insights, market trends, and competitive landscape.

**Collaborate with product development teams to launch new products and manage product positioning and messaging.

**Manage marketing budgets, track performance metrics, and optimize campaigns to maximize ROI.

**Build and nurture relationships with media partners, influencers, and other key stakeholders to amplify brand visibility and reach.

**Oversee the development of marketing collateral, including website content, advertising materials, and promotional assets.

**Lead the marketing team in brainstorming creative ideas, testing new approaches, and driving innovation in marketing initiatives.

**Provide leadership, guidance, and mentorship to the marketing team, fostering a collaborative and high-performance culture.

**Stay up-to-date with industry trends, best practices, and emerging technologies to continuously improve marketing effectiveness.

Requirement :

Qualifications:

**Bachelor's degree in Marketing, Business Administration, or related field; Master's degree preferred.

years of experience in marketing roles, with 3-4 years of experience in brand management or marketing leadership positions.

**Proven track record of developing and executing successful marketing campaigns that drive brand awareness and sales growth.

**Strong strategic thinking, analytical skills, and problem-solving abilities.

**Excellent communication and interpersonal skills, with the ability to influence and inspire cross-functional teams.

**Creative thinker with a passion for innovation and a keen eye for design and storytelling.

**Competitive salary and performance-based incentives.

**Paid time off, including vacation, holidays, and personal days.

**Professional development opportunities and ongoing training programs.

**Fun and collaborative work environment with regular team-building activities and social events.