Marketing & Projects Associate

III. ROLES AND RESPONSIBILITIES
1. Marketing
a. Assists in branding of the company, products and product awareness campaigns
b. Provides in-depth market, industry, and competitive analysis, research, and positioning of the
products
i. Reviews local and international setting, and suggest application
ii. Conducts research for project feasibility
iii. Reviews existing products and suggest enhancement
iv. Conducts field visits for research and to evaluation of products
c. Assists in Marketing efforts onsite and online
i. Develop marketing campaigns, for evaluation and approval of the General Manager
ii. Execute activities that will generate leads, including coordination with suppliers, e.g.
flyers, newsletter/email marketing, exhibits, events, saturation, online presence (social
media, website), B2B events, webinars, survey/fill-out forms, press releases, etc.
iii. Manages SEO, SEM, and other analytics for the company and its products
d. Manages website and social media accounts
e. Prepares and submits weekly updates, and monthly report to the Marketing Supervisor
f. Performs other duties as may be required by the immediate superior and/or the management
2. Project Management
a. Assists in development of products based on the research and analysis (1) to meet client
requirements and (2) to have advertising programs
i. Recommends new product and develop pricing strategies
ii. Prepares product design, user story
b. Manages product from conceptualization, development, and delivery to the clients
i. Regularly interfaces with the System Sales for client requirements and approvals
ii. Ocular site visits
c. Performs quality checking and review of products
d. Prepares presentation, and demo when necessary
e. Prepares and submits weekly updates, and monthly report to superior
f. Performs other duties as may be required by the immediate superior and/or the management