Digital Marketing Manager - Remote
anywehre in the philippines, National Capital Region
Posted 19 days ago
- Company:
- Ripped box station
- Company Description:
- Filipinos are among the most Westernized in the entire Asian continent. Their education system is aligned with the American education system and English is their second language and the language of business and public life.
- Contract Type:
- Remote
- Experience Required:
- 3 to 4 years
- Education Level:
- Bachelor’s Degree
- Gender:
- Any
- Number of vacancies:
- 1
Job Description
Number of hours: 40 hours/week
Schedule: Central Time
Tasks required:
Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
Design, build and maintain the client’s social media presence
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Plan, execute, and measure experiments and conversion tests
Collaborate with internal teams to create landing pages and optimize user experience
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Requirements:
At least 4 years of experience as a Digital Marketing Manager or a relevant experience is highly preferred
Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
Experience in optimizing landing pages and user funnels
Experience with A/B and multivariate experiments
Strong leadership skills with the ability to build and manage a digital marketing team
Solid knowledge of website analytics tools (e.g., Google Analytics, WebTrends)
In-depth knowledge of CRM and various social media platforms and their best practices
Experience with managing B2B and B2C campaigns
Experience in setting up and optimizing Google Adwords campaigns
Excellent knowledge of modern HTML/CSS
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
Good English communication skills, both written and verbal
Highly organized and detail-oriented; able to efficiently prioritize multiple tasks
Ability to work independently and in a team-oriented environment