Marketing Officer

Job brief
We are looking for a passionate Marketing Officer to plan and oversee the organization’s marketing activities and campaigns. You will be the one to ensure that all marketing operations are successful in meeting the goals set by management.

A successful Marketing officer must have great enthusiasm for all things marketing and great knowledge of relevant techniques and principles. The ideal candidate will also be an excellent communicator and will have experience in managing different marketing ventures.

The goal is to ensure that the marketing efforts of the company add the highest value to its business.

Responsibilities
Contribute in the implementation of marketing strategies
Support the marketing manager in overseeing the department’s operations
Organize and attend marketing activities or events to raise brand awareness
Plan advertising and promotional campaigns for products or services on a variety of media (social, print etc.)
Liaise with stakeholders and vendors to promote success of activities and enhance the company’s presence
See all ventures through to completion and evaluate their success using various metrics
Prepare content for the publication of marketing material and oversee distribution
Conduct market research to identify opportunities for promotion and growth
Collaborate with managers in preparing budgets and monitoring expenses
Requirements and skills
Proven experience as marketing officer or similar role
Solid knowledge of marketing techniques and principles
Good understanding of market research techniques, statistical and data analysis methods
Excellent knowledge of MS Office and marketing software (e.g. CRM)
Thorough understanding of social media and web analytics
Excellent organizational and multi-tasking skills
Outstanding communication and interpersonal abilities
Creativity and commercial awareness
A team player with a customer-oriented approach
BSc/BA in marketing, business administration or relevant field