Data Analyst - Hybrid

Primary Responsibilities:
• Database Management: Ensure the overall health of the Database, including improving
and maintaining data accuracy and relevance, managing data imports and ensuring the
uniqueness of records within the CRM, and implementing logical and strategic
segmentation.
• ABM Research: create account dossiers through the gathering of insights and data
about target accounts to inform and personalize marketing/sales strategies and tactics.
• Reporting and Visualization: create reports and dashboards to visualize data insights
and present findings to stakeholders, helping them make informed decisions.
• Data analysis: Analyze large datasets to identify trends, patterns, and insights that can
inform marketing strategies.
• Stakeholder Management: Understand, engage, and influence stakeholders to Ensure
their needs are addressed, Building A good rapport with stakeholders.
• Cross functional Collaboration: work with MarOps, campaigns, design, and content to
Analyze gaps and opportunities.
• Campaign Optimization: Collaborating with marketing teams to optimize campaigns
based on data driven insights, such as adjusting targeting strategies, refining
messaging, or reallocating budget.
• People Management: Serve as A senior buddy to data associates, offering guidance and
support to foster their learning and development.

Required Qualifications:
• Working Experience: 2+ years of experience in Marketing or 2+ years of working in an
analytical role.
• Analytical Skills: Ability to analyze, interpret, and manipulate data to derive meaningful
insights.
• Marketing Proficiency: Knowledge of marketing metrics, customer segmentation and
marketing campaigns.
• Technical Proficiency: Ability to work with databases, data visualization tools (e.g.,
Tableau, Power BI), and CRM systems (e.g., Salesforce) to extract and manipulate data
effectively.
• Communication Skills: Strong ability to communicate complex data findings and
recommendations clearly to stakeholders.
• Leadership and Mentorship: Experience in guiding and mentoring junior analysts,
fostering a collaborative and supportive team environment.
• Business Acumen: Understanding of industry trends, competitive landscape, and
customer behavior to inform data analysis and strategy development.
• Attention to Detail: High level of accuracy and thoroughness in data handling and
analysis.
• Demonstrated ability to thrive in ambiguous environments.
• Ability to onboard and train new analysts effectively.
• Bachelor’s degree in business Analytics, Mathematics, Statistics, Actuarial Science,
Marketing or a related field.
• Amenable to a hybrid setup requiring onsite work twice a week
• Flexible with both APAC and US shifts