Marketing Executive

Marketing Executive

Job Purpose:

To plan, execute and support marketing initiatives that promote the Betting Station's brand, drive acquisition and retention, and boost site-level engagement. The role ensures that all marketing activations, collaterals, and promotional strategies are aligned with both national campaigns and site-specific objectives.

Job Description:

Create detailed campaign plans (timeline, budget, goals, target audience, channels)

Research latest trend in betting sites and conduct regular visits.

Gather data from internal activities, competitors and other relevant industry activations.

Provides assistance in accomplishing steps to execute marketing activities

Tracks performance of ongoing activations, promotions, etc.

Responsible for submitting assigned reports in a timely manner.

Collaborates with other relevant departments in implementing marketing strategies.

Job Requirements:

Bachelor’s Degree: Typically in Business Administration, Marketing or a related field.

Marketing Executive Experience: Minimum of 1-2 years of experience in marketing or a related role.

Experience in the relevant industry is preferred

Cross-functional Collaboration: Proven track record of working effectively with cross-functional teams, including engineering, marketing, sales, and support.