Senior Marketing Officer (eCommerce)
Santolan Pasig, National Capital Region
Posted today
- Company:
- Dempsey Resource Management Inc
- Company Description:
- DEMPSEY, INC – We are the RECRUITMENT PARTNER of Client Companies • We are an HR Firm engaged in the sourcing and referral of college graduates and professionals. • We do assist our client companies in the sourcing of competent and qualified candidates to fill up various job positions in their organization. The job positions we are targeting for our referred candidates are those intended for direct hiring by our clients. • We can provide candidates for entry level, supervisory, managerial and executive positions for our client’s direct hiring. OUR GOAL We strive to become a significant venue both for private companies and professionals for the purpose of: ∗ matching their respective needs ∗ Creating opportunities for productive, meaningful and long-term employment. HOW CAN WE HELP CLIENT COMPANIES ∗ We provide an alternative, back-office manpower sourcing and recruitment services to fill up various job positions in their organization. HOW CAN WE HELP APPLICANTS? ∗ DEMPSEY is committed in finding our candidates the right job in the right company ∗ DEMPSEY do not charge any fee to our Candidate, whether or not they are successfully hired ∗ Applicants’ resume will automatically be put on our active file. Once we determine that your qualification and/or experience matches that of the Clients’ requirements, we shall endorse you to the Client WHAT WE CAN DO? ∗ DEMPSEY is committed in assisting its Clients in sourcing and finding suitable candidates to fill up their current personnel requirements by way of: . Prompt deployment of pre-qualified applicants . More applicants to choose from . Good quality applicants . Value-for-money recruitment process OUR CORE COMPETENCIES • Finance, Accounting, HR and Admin personnel • Sales, Marketing and Promotion personnel • Engineering, Technical and Highly-Skilled • IT, Web and Programming personnel • Behavioural Science personnel • Creative & Liberal Arts personnel
- Contract Type:
- Full Time
- Experience Required:
- 3 to 4 years
- Education Level:
- Bachelor’s Degree
- Number of vacancies:
- 1
Job Description
A Senior Marketing Officer (eCommerce) is responsible for overseeing the development, strategy,
and performance of an online store's product offerings. This role involves a combination of
product development, user experience (UX) design, marketing, data analysis, and business
strategy.
Key Roles and Responsibilities
• Define the vision and strategy for the product assortment on the online platform.
• Work closely with supplier, design, engineering, and operations teams to deliver new
product features or offerings.
• Develop product roadmaps and timelines, aligning business goals with product
outcomes.
• Research consumer trends, market demands, and competitor offerings.
• Use data insights to determine which products should be added or removed from the
catalog.
• Analyze user behavior, customer feedback, and product performance metrics.
• Ensure a seamless and user-friendly shopping experience across all touchpoints.
• Oversee the design and layout of product pages, ensuring they are visually appealing,
informative, and optimized for conversions.
• Collaborate with UX/UI designers to enhance the customer journey on the site.
• Launch new products and monitor their performance post-launch.
• Set pricing strategies based on market conditions, competition, and margins.
• Analyze sales data and KPIs (Key Performance Indicators) to track product success.
• Iterate on products and features based on performance data.
• Use A/B testing and customer feedback to improve product presentation and
performance.
• Coordinate with supply chain and logistics teams to ensure product availability and timely
delivery.
• Work with inventory management to ensure stock levels align with demand.
• Conduct effective marketing promotions.
• Continuously test and optimize product pages, descriptions, and images to drive higher
conversion rates.
Education, Licenses and Certificates:
• Bachelor’s degree in Marketing, Business, Communications, or any related field.
Relevant Experience:
• At least three (3) to five (5) years’ work experience as Marketing Officer or similar role
Knowledge, Skills, Abilities:
• Strong data analysis skills to assess product performance and identify improvement areas.
• Ability to interpret sales data, traffic, and other performance metrics.
• Ability to manage multiple projects simultaneously while meeting deadlines.
• Experience in leading cross-functional teams and managing the product development
lifecycle.
• Excellent communication skills to work with various teams and external partners.
• Ability to present data and strategies clearly to stakeholders.
• Familiarity with eCommerce platforms (e.g., Shopify, Magento, WooCommerce,
BigCommerce).
• Understanding of digital marketing tools, SEO, and customer relationship management
(CRM) systems.
• A keen understanding of customer needs, behaviors, and preferences.
• Ability to think from the customer's perspective to improve product offerings and
experiences.
• Basic knowledge of HTML, CSS, or JavaScript can be a plus for collaborating with
development teams.
• Understanding of backend processes related to eCommerce (inventory, order
management, etc.).
Internal & External Customers
Internal : C-Level, Department Heads, Managers and Employees of Trion Group of Companies
External : Vendors, Advertising Agencies, Digital Marketing Agencies, Social Media Influencers &
Bloggers, Product and Web Developers, Creatives (Graphic Artists /Designers, Photographers &
Videographers) , Sponsors, Suppliers, Manufacturers, consolidators , QA providers