Search Engine Optimization Technical Specialist

Pulilan, Bulacan
Posted more than 30 days ago
Company:
Fogatti
Company Description:
Fogatti is a factory-based company focusing on RV and household appliance products. Its parent company Powtek is one of the largest gas water heater manufacturers in China.
Contract Type:
Full Time
Experience Required:
3 to 4 years
Education Level:
Senior High School
Gender:
Any
Number of vacancies:
5

Job Description

1. SEO Strategy and Research:

Stay up-to-date with the latest SEO trends, search engine algorithm updates, and industry best practices. Ensure website is compliant with search engine guidelines and best practices.
Conduct competitive analysis and identify areas for improvement.
Work with the web development team to implement technical SEO recommendations. Troubleshoot and resolve technical issues that impact SEO performance.
Collaborate with content and marketing teams to align SEO efforts with broader marketing strategies.
2. Technical SEO Analysis and Audit:

Conduct comprehensive technical SEO audits to identify issues and opportunities and provide actionable recommendations based on audit findings.
Conduct detailed analysis of website keywords, site architecture, URLs, metadata, and internal linking according to business goals, and develop a reasonable SEO plan
3. Website Optimization:

Optimize website structure, including HTML, CSS, and JavaScript.
Improve site speed, mobile responsiveness, and overall user experience.
Ensure proper implementation of structured data (Schema markup).
4. On-Page SEO:

Optimize meta tags, headers, and content for target keywords.
Implement effective URL structures and keyword mapping.
Monitor and improve website crawlability and indexation.
5. Authority Score Construction and Link Building:

Develop and execute link-building strategies to improve the site's authority score and domain authority.
Identify and reach out to high-quality external websites to secure valuable backlinks.
Monitor and analyze backlink profiles to ensure link quality and relevance.
Engage in content promotion to ensure generated content receives wide coverage and high-quality backlinks.
6. Monitoring and Reporting:

Use SEO tools (e.g., Google Analytics, Google Search Console, SEMrush) to track performance.
Monitor site performance metrics, crawl errors, and ranking fluctuations.
Prepare regular reports on SEO performance and technical health of the website.
**Willing to work onsite : Pulilan, Bulacan

Job Types: Full-time, Permanent

Pay: Php20,000.00 - Php30,000.00 per month
Salary:
25.000,00 ₱ Monthly

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