Marketing Manager

JOB DESCRIPTION:
Responsible for developing, implementing and executing strategic marketing plans for an entire organization (or lines of business brands within an organization) in order to attract potential customers and retain existing ones.

Duties and Responsibilities:
• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Promoting our brand at trade shows and major industry-related events.
• Build strategic relationship and partner with key industry players, agencies and vendors.
• Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics.
• Managing the marketing department's staff.
• Preparing and presenting monthly and annual reports to management

QUALIFICATIONS:
• Graduate of bachelor’s degree in marketing, Communication or any Business course
• Must have at least 5 years work experience in same or related field
• Must be adept in handling all types of social media including Facebook, Instagram, Twitter etc.
• Familiar in live streaming application and other related platforms have advantage
• Must have knowledge of Organic and Paid acquisition channels like Content
• Creation and Curation, PPC campaigns, Events Management, Publicity, Social Media management, Lead Generation, Copywriting, and Performance Analysis.
• Knowledgeable in latest trends and best practices in online marketing and IT industry