Digital Marketing Head
Quezon City, National Capital Region
Posted 23 days ago
- Company:
- PRIME Philippines
- Company Description:
- PRIME Philippines is a rapidly growing real estate service company known for delivering effective integrated real estate solutions to a diverse client base. With a substantial portfolio exceeding 10 billion pesos, they have established themselves as a respected authority in the real estate sector. Their team of experienced professionals provides personalized services tailored to meet the specific needs of clients across various industries, prioritizing long-term efficiency, profitability, and client satisfaction. With a strong 92% satisfaction rating, PRIME Philippines holds a prominent position in the local industry and offers world-class services to both local and foreign business clients through an extensive strategic network.
- Contract Type:
- Full Time
- Experience Required:
- 5 to 10 years
- Education Level:
- Bachelor’s Degree
- Gender:
- Any
- Number of vacancies:
- 1
Job Description
As the Digital Marketing Head, you will be responsible for developing and executing strategic marketing plans that align with our business goals and objectives. Your role will involve the following:
* Lead the marketing team and foster a creative and collaborative work environment.
* Develop and implement innovative marketing strategies to enhance company’s brand visibility, promote services and generate leads.
* Oversee all marketing functions such as brand marketing, relationship marketing, events management, and market-oriented business strategies.
* Conceptualize and develop marketing campaign strategies including Website, Search Engine Marketing/Search Engine Optimization, email, social media, GoogleAd Words, Online Real Estate Platforms and display advertising campaigns for QC and Davao Office.
* Oversee the creation of engaging content for various channels, including digital platforms, social media, and traditional marketing collateral to increase traffic and client engagement.
* Evaluate the performance of all digital marketing campaigns and utilize data-driven insights to make necessary adjustments for optimization.
* Conduct market research and analyze industry trends as well as innovative technologies and tools to identify new opportunities for growth.
* Collaborate with cross-functional teams to ensure a consistent brand message across all touchpoints.
* Manage the marketing budget effectively to maximize ROI and achieve targeted outcomes.
* Build and maintain relationships with media outlets, partners, and stakeholders.
Minimum Qualifications:
* Must have a Bachelor's/College Degree in Marketing Management, Mass Communication, Media Studies, Advertising or any equivalent course.
* Proven experience of at least 8-10 years in a leadership role within marketing, preferably in the real estate or related industry.
* Strong understanding of digital marketing, social media platforms, and content creation.
* Excellent leadership and team management skills, with the ability to motivate and guide a diverse team.
* Strategic thinker with the ability to develop and execute marketing plans that drive results.
* Creativity and a keen eye for design and aesthetics.
* Familiarity with real estate trends and market dynamics is advantageous.
* Strong command of the English language both written and oral.
* Must have experience with project management, branding conceptualization, and expertise in web analytics tools (Google analytics, SEO/SEM).
Why Join Us:
* Opportunity to play a pivotal role in shaping the marketing direction of a respected real estate consultancy firm.
* Collaborative and supportive work environment that encourages creativity and innovation.
* Competitive compensation package with performance-based incentives.
* Career growth and advancement opportunities as the company continues to expand.
* Chance to work with a diverse team of professionals who are passionate about the real estate industry.
If you're ready to take on a leadership role in driving the marketing efforts of a dynamic real estate consultancy firm, we would love to hear from you. Please submit your updated CV and a cover letter detailing your relevant experience and accomplishments. We look forward to welcoming an enthusiastic Marketing Head to our team.