Channel Development Manager

JOB TITLE: CHANNEL DEVELOPMENT MANAGER

SALARY RANGE : 50,000 – 70,000
JOB SUMMARY

The Channel Development Manager – Private (CDM-Pvt) is primarily responsible for driving business growth
specifically the Private Businesses and Corporations through identifying new sales channel opportunities. He/She
works on prospecting and lead development, outreach, and presentations to prospects, closing new business and
uncovering new opportunities to grow the business.
The CDM-Pvt seeks out the main contact for purchasing in each private company and establishes the sales lead for
each. He/She engages with CEOs, Vice Presidents, Agency Directors, Marketing Managers, Media Buyer Heads,
Procurement Heads and other relevant decision-makers and stakeholders. He/She negotiates and prepares sales
contracts and close new business deals with clients.
He/She manages relationship with partners to ensure success and satisfaction, coordinate teams to follow up on
customer experience, partnership results and target achievement, plan and implement cross-selling strategies.
He/She handles the direct selling of Corporate Group’s Support Services offerings to clients.
With his/her strategic thinking, persuasive skills, and relentless pursuit of new business opportunities, the CDM-
Pvt plays a pivotal role in expanding our customer base and driving revenue growth for our clients and our
business.

KEY RESULT AREA DUTIES, RESPONSBILITIES & OUTPUTS

FREQUENCY
Regula
r Occasional Periodi
c

Research and
Analysis

1. Conduct market research to identify
potential clients, competitors, and market
trends.
2. Stay up to date with industry developments,
including emerging technologies and data-
related solutions.
3. Analyze market feedback and client
requirements to refine data offerings and
propose new product enhancements.
4. Provide insights and recommendations to
the data provider based on client feedback
and market demands.
5. Develops the database for the Customer
Base Universe for Private Conglomerates
and Individual Companies.
6. Identifies the new Major Industries for
penetration and growth for the company
product offerings.
Product
Presentation and
Contract
Preparation
Customer
Relationship
Management

Reporting and
Documentation

1. Develops marketing and sales material to be
used across various platforms to promote
our business.
2. Writes business proposals and develops
sales pitches for the relevant decision
makes and stakeholders.
3. Prepares and negotiates contracts, and
close new business deals with partners.

1. Build and maintain strong relationships with
Private Conglomerates and Individual
Companies through continuous
engagements with CEOs, Vice Presidents,
Agency Directors, Marketing Managers,
Media Buyer Heads, Procurement Heads,
and other major stakeholders, serving as
their main point of contact.  
2. Understand clients' specific needs,
challenges, and goals related to data
utilization.  
3. Address client inquiries, concerns, and
complaints promptly and effectively.  
4. Collaborate with internal teams to ensure
timely data delivery and resolve client-
related issues. 

1. Maintain accurate and up-to-date records
of client interactions, sales activities, and
data transactions 
2. Prepare regular reports on sales
performance, client feedback, and market
trends. 
3. Provide feedback and suggestions to the
management team for continuous
improvement in sales strategies and
processes. 

COMPETENCY REQUIREMENTS

Minimum
Qualification
Standards

 Bachelor’s degree in marketing, business
administration, management, or any business –
related course
 At least 12 years of relevant work experience,
min. of 5 year managerial experience. Must
have experience in Sales B2B and B2C
 Proficiency in Microsoft Word, Excel, and
PowerPoint.
Skills Requirement:
Technical skills
 Project Management
 Product Presentation
 Client Relationship Management
 Sales Planning
 Higher Level Understanding of Sales
 Revenue and Profitability Management
 Effective Verbal and Written Communication
 Proficiency in MS Office (Word, Excel,
PowerPoint)

Behavioral
Competencies
 Problem Solver and Critical Thinker Mindset
 Entrepreneurial Spirit
 Leadership Skills
 Customer Delight
 Integrity, Respect and Excellence
 Strong Work Ethic
 Interpersonal Skills
 Highly Organized
 Excellent Communication Skills
 Proactive
 Meticulous Attention to Detail
 Personal Effectiveness
 Adaptability
 Receptivity to Feedback
 Learning Agility
 Values Driven
 Conceptual Thinking
 Navigates Ambiguity
 Culture Fit
 Passionate about Customers

Knowledge
Competencies

1. Analyzing market trends: A Channel Development
Manager should possess the ability to interpret and
analyze market information and identify potential
sales opportunities and threats, and develop
strategies to capitalize on emerging trends.
2. Sales Reporting and Documentation: The Channel
Development Manager must have the ability to
prepare reports and use of appropriate mode of
communication. Must be proficient at analyzing data,
building reporting and making strategic sales
recommendations based on data and trends.
3. Collaborating with stakeholders: The Channel
Development Manager should be adept at
collaborating with cross-functional teams, including
sales, marketing, product development, and finance,
to ensure that market insights are effectively
integrated into business decisions and strategies.