Digital Marketing Executive
Quezon City, National Capital Region
Posted more than 30 days ago
- Company:
- Affinity Express Philippines Inc
- Company Description:
- Affinity Express Philippines, Inc. (AEPI), is a member of the Ayala Group through Ayala Corporation's subsidiary Livelt Investments. Under the brand name AffinityX, we are the leading white-label creative and marketing services partner for companies that help small and medium-sized businesses (SMBs) build stronger businesses and brands. Our clients range from local media companies, retailers, ad agencies, and networks to SMB aggregators. Our solutions target companies with large bases of SMB customers who demand rapid, quality work at high scale. Our deep investment in our cloud platform, process automation, proprietary methodologies, and global network of creative talent has resulted in a highly scalable business model well-positioned for accelerated growth. We encourage a decentralized and entrepreneurial culture that rewards teamwork, continuous improvement, innovation, and a results-oriented attitude. Our success is directly attributable to the team's knowledge, experience, and motivation, its in-depth understanding of best-in-class technologies, and a culture that encourages undertaking initiatives leading to client satisfaction, expanded contracts, and new opportunities.
- Contract Type:
- Full Time
- Experience Required:
- 3 to 4 years
- Education Level:
- Bachelor’s Degree
- Gender:
- Any
- Number of vacancies:
- 1
Job Description
Your Role:
You will be responsible for building digital advertising proposals/media plans and providing support to our clients and our production teams including setting up, and administering campaigns, handling new advertisers and new technologies, creating reports, as well as troubleshooting issues.
What you will do?
1. Set up and review campaign creative in accordance with client standards/service level agreement against the acceptable formats in Basis/CDSP, Simplifi, DFP, and FBBM.
2. Manage a high volume of digital campaigns and ensure accuracy and fulfillment of display, mobile, video, and social media campaigns in a very timely manner.
3. Optimize and talk through metrics such as CTR, Impressions Won, etc., and give recommendations to make sure KPIs are met
4. Prepare weekly and monthly report analyses for the client.
5. Manage and Optimize campaigns using Basis/CDSP, Simplifi and FBBM.
6. Ensure that RFP and campaign build outputs comply with DSPs, FBBM, and Google policies, and best practices.
7. Evaluate post-campaign metrics, history, and optimization log, and recommend a budget, tactics, etc for the renewal campaign.
Join our team, and enjoy these benefits:
1. Access to Ayala perks and benefits
2. Hybrid work set-up and provided with complete work tools
3. Internet Allowance
4. Healthcare Insurance (HMO) coverage on day 1
5. Access to mental health and wellness program
6. Life and Accident Insurance on day 1
7. Convertible leave credits
Minimum Qualifications
1. At least 1 to 3 years of relevant experience
2. Experience in managing various digital advertising campaigns using DSP platforms and/or with social platforms like FBBM, Tiktok business manager
3. Ha excellent communication skills
4. Willing to work on a shifting schedule and a hybrid work setup
The position you are looking for is no longer available. It is possible that this job has expired or has been removed. Please take a look at our open positions.