Prince Retail Group of Companies

To date, Prince has rebranded to become PRINCE HYPERMART and is known to be a one–stop shop known for its wide variety of affordable Grocery/Supermarket, General Merchandise, and Department Stores items with various added services for customers in town. Thriving on a strong commitment to serve the Filipino market, Prince continues to offer affordable prices for the quality merchandise they sell in any city, town or municipality they are located in.

With the well-educated and driven second generation, the founder’s children now occupy key management positions in the organization. The Prince Retail Group has since then, transitioned from the traditional to the dynamic, modern and professional corporation they are today, which is now mainly composed of young professionals driven to expand their footprint in the Philippine retail industry. Prince Hypermart stores are now using unique green technology, and the organization upholds the “Base of the Pyramid initiative”, which focuses on serving Filipinos at the grassroots level in urban and rural areas; those economically located at the base of the pyramid.

Today, Prince Hypermart is present all over the Philippines with stores in Luzon, Visayas and Mindanao; mainly focused in underserved rural and island regions around the country.

As the Prince Retail Group of companies continues to grow and expand, they uphold the empowerment of their total workforce through a strong adherence to its values and commitment to render the best and most personalized customer service while being a household name for quality affordable merchandise to the communities they serve. As one of the fastest growing retailers in the country, Prince Hypermart continues to widen their reach to every Filipino in every town to achieve their ultimate mission of serving the underserved.